Meet our team

The team have a breadth of experience, ranging from history and academia, gaming, and pharmaceutical policy. We came together because we’re all driven to address health inequalities through improving inclusion in research.

Annette Crosse (she/her)

Annette Crosse (she/her)

CEO/Founder

Annette is CEO / Founder of Egality, she founded the company in 2020 to connect community organisations with the health and life sciences sector.  The aim was, and still is, to bring together the wealth of experience from both sectors, and deliver innovative projects that expand the impact of the health and life sciences sector to those who need it most.    

Annette was previously a policy and public affairs consultant where she worked with UK and global pharmaceutical companies to shape policies, improve health systems, and increase patient access.  This included a secondment in the UK government affairs team at a top ten pharmaceutical company.  

Alongside this she was Chair of the Board for the Social Action for Health charity, a grass-roots organisation empowering people and communities to live healthier lives in north east London.  Annette saw the charity through two successful restructures, and experienced first-hand the amazing work these organisations do, and the insurmountable challenges they face in the current environment.  

Annette founded Egality to combine her experience in both roles. She is passionate about connecting experts across different communities and sectors to tackle the big challenges today on health inequalities and inclusion in research. 

Bhuvan Majmudar (he/him)

Bhuvan Majmudar (he/him)

Projects and Partnerships Executive

Bhuvan is the Community Engagement Executive at Egality, a role that is at the core of several of his passion and skill areas. Bhuvan is a recent graduate from the London School of Economics where he completed his post-graduation in the MSc Development Studies program. His interests lie at the intersection of social policy, gender inequality, diversity, inclusion, and healthcare.

Previously, he worked as an Analyst in the Human Capital Consulting practice at Deloitte for 2 years, in his hometown Mumbai. He was extensively involved in client-based projects that involved organisation restructuring, workforce development, and leadership training of C-suite employees. He has a varied skill set ranging from project and stakeholder management and program administration, to qualitative research, data visualisation, analysis, and report writing. In this role at Egality, he wishes to combine his passion for social impact with the skills he has gained working and studying over the past few years.

As a queer person of colour, Bhuvan brings to the organisation a unique understanding of socio-economic and cultural barriers faced by minority communities. He joined Egality as he strongly believes in advocating for underserved communities across the UK in healthcare and wider policy.

Beatriz (Bia) Lacerda Ratton (she/her)

Beatriz (Bia) Lacerda Ratton (she/her)

Projects and Partnerships Executive

Beatriz is a Community Engagement Executive at Egality, a position that appealed to her due to both her academic and activist background. She completed her MA in Migration Studies at the University of Sussex in 2018. Since then, she has been active in and collaborated with a number of community groups and organisations. This includes groups in the Brazilian community (of which she’s a part) and wider Latin American community, Women’s groups, migrant groups, as well as links with Trade Unions that represent migrant workers and precarious workers in London. With a background in Politics, she is interested in the policy applications of health research and how this can be done in a way that ensures marginalised groups are not only included in, but are actively contributing to, and shaping research. 

Her previous position as a Trials Assistant at the Pragmatic Clinical Trials Unit (Queen Mary, University of London) gave her extensive knowledge of and experience in the health research sector and how studies function from set-up stage through to completion. Additionally, she has qualitative research skills gained in both her MA and in various research projects. This includes running focus groups for the INCLUDED study and carrying out a solo community research project on Indoor Air Quality in Southwark and Lambeth with ClearView Research. Her skillset also includes report writing, translation (English-Portuguese) and partnership development.

As a strong believer in the NHS and what it stands for, she is passionate about health research reflecting the healthcare workforce, which despite systematic underfunding is kept afloat by people of colour who work tirelessly to care for those most in need. Being a Latinx woman who immigrated to the UK as a child, she understands first-hand the challenges faced by minoritised communities in the UK and is passionate about tackling them. 

Sneha Mojumdar (she/her)

Sneha Mojumdar (she/her)

Intern

Sneha is a dedicated professional driven by a passion for equitable development and a
commitment to positive change. With a background in international development and
economics, she recently graduated from the London School of Economics and Political
Science with an MSc in Development Management, specializing in Economic Policy
Analysis.

Her skill set has been cultivated through internships at WaterAid (Delhi, India) and AySA (Buenos Aires, Argentina), encompassing mixed methods research, data analysis, policy
evaluation, report writing, project management, and client liaison. Sneha’s project
involvement spans diverse areas, from WASH in health centers to circular water approaches
and climate adaptation.

Raised in various regions of India, Sneha’s firsthand exposure to health inequalities fuels her dedication to reducing disparities and amplifying the voices of underserved communities through active community engagement initiatives.

May Alshara (she/her)

May Alshara (she/her)

Intern

May, originally from Syria but shaped by the vibrant mix of cultures in Qatar, spent her formative years navigating the global tapestry of an international school.

During her time at university, May obtained her bachelor’s degree in Political Science and Sociology, where she was able to explore the impact of media on how people feel about others who might be different from them. This became the focus of her thesis, where she dug deep into how various social media outlets shape our understanding and empathy toward minority groups, specifically non-Western refugees. She has taken part in various The Hague Model United Nations simulations, also serving as chairperson of the board. These simulations offered her a valuable lens into the intricacies of decision-making behind the scenes, shedding light on the nuanced dynamics of legal, social, and political matters.

Inspired by the potential for positive change, May set her sights on a career in social work. As she pursues a Master’s in International Relations at the University of IE in Madrid, May continues to build on her knowledge and skills. With an unyielding belief in the power of small actions to make a big difference, May is dedicated to creating a more just and understanding world through her work in international relations and social justice.

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